As a franchisor, you may have independent franchises in multiple locations. It’s crucial to your business to implement an SEO strategy that works for each location – that’s where local SEO for franchises comes in. Even if you have an established business and you’ve opened a new location, it’s vital to let the public know that your business is located just miles down the road and offers what they’re looking for.
Why Do I Need Local SEO for My Franchise?
If you’ve opened a new branch to your business, local SEO for franchises is beneficial to making sure that the location gets listed in Google Maps, shows up in local directories, and comes up in the SERPs when consumers are searching your key terms and phrases.
Your company’s name is not only one of the most essential parts of your brand, but it’s also an important keyword. It must be consistent across the web, so search engines can recognize which results to fire off when it’s typed as a search query. The physical address and phone number must be consistent as well, so prospective customers can find you or call you.
If you want data-backed decisions, customized strategies, clear reporting, and a durable local presence in SERPs, Tandem Interactive’s franchise marketing team can get you more on the internet when consumers are searching for local services.
Local SEO Services for Franchises
At Tandem Interactive, our team of franchise marketing experts uses local SEO tactics to help your business target and optimize specific local markets. With a unique and detailed local SEO strategy, we increase your local search visibility and online presence for each area that you serve. We also ensure all your company information is correct, as well as aim to rank higher than your competition’s local presence. Our local SEO for franchises includes:
- Keyword research
- Location-focused franchise strategies
- Website review
- Franchise digital development strategy and content
- Local link acquisition strategy and campaign
- Detailed monthly local SEO reporting
- And much more
Team Tandem starts at the beginning, localizes with purpose, optimizes your website for responsiveness, and cleans up any other local listings in SERPs to ensure that everything is accurate and consistent across the board.
Contact the franchise marketing experts at Tandem Interactive today to begin implementing local SEO for franchises just like yours.